Bottle Glorifier & POS Creative
Agency / We Are Creation
Role / Creative Direction & Creative Design
Client / Halewood International
Brand / Dead Man's Fingers
Role / Creative Direction & Creative Design
Client / Halewood International
Brand / Dead Man's Fingers
Following the success of the Halloween
print packs, designed and printed by
We Are Creation. The team at Halewood were keen to explore the idea of turning the central image of a zombie’s hand thrusting from the ground with a bottle of Dead Man’s Fingers in its clutches into an attention-grabbing,
eye-catching, three-dimensional feature.
print packs, designed and printed by
We Are Creation. The team at Halewood were keen to explore the idea of turning the central image of a zombie’s hand thrusting from the ground with a bottle of Dead Man’s Fingers in its clutches into an attention-grabbing,
eye-catching, three-dimensional feature.
As the core visual elements were in place from print packs, a low fidelity zombie hand was sculpted to ensure the bottle would sit comfortably in
its grip. Once the initial sculpts were approved, casts were taken in resin and given suitably creepy painted finishing touches. Conveying a blend of decay and playfulness. The hand reaches out in a dynamic pose, holding the Dead Man's Fingers rum bottle at a tilted angle, creating a sense of interaction and movement.
its grip. Once the initial sculpts were approved, casts were taken in resin and given suitably creepy painted finishing touches. Conveying a blend of decay and playfulness. The hand reaches out in a dynamic pose, holding the Dead Man's Fingers rum bottle at a tilted angle, creating a sense of interaction and movement.
