USA Distiller's Guide
Agency / We Are Creation
Role / Creative Direction & Creative Design
Client / Muntons
Brand / Muntons USA
Muntons, a prominent supplier of brewing and distilling malts, sought to create a compelling brochure showcasing their distilling range. Highlighting the exceptional quality, sustainability and innovation embedded in Muntons malts and malted ingredients.
A set of discovery meetings with the client helped me identify key aspects that should take centre stage in the brochure. I focused on showcasing Muntons malts as not just products, but essential ingredients for crafting a diverse range of spirits.

Visually striking and informative, the brochure serves as a comprehensive guide to the Muntons distilling range. The design is bold and vibrant, featuring high-quality images of Muntons malts and extracts. Content is presented in a structured manner, starting with an introduction followed by their company history, to their commitment to quality and innovation. Distinct sections cover the unique characteristics of different malts, recommended applications and the distilling process. Each product is accompanied by a description of flavour profiles, empowering distillers to make informed decisions.

With this, Muntons USA Distillers Guide, becomes a powerful tool for communicating the quality, versatility and innovation embedded in their malts and malted ingredients, establishing Muntons as a trusted partner in the distilling industry.